Elena Salmistraro founded her own studio alongside Angelo Stoli in 2009. Since then, she has engaged in numerous collaborative projects with prominent companies in the creative industry, including Apple, Disney, Nike, Alessi, Lavazza, Bosa, Capellini, De Castelli, Cc-Tapis, Timberland, Replay, LuisaViaRoma, Yoox, LondonArt, and more. Her designs blend art and functionality, characterized by meticulous attention to detail, historical context, harmony, color usage, and a poetic style. In 2017, she was recognized as the best new designer in Milan and elected as an Ambassador of Italian Design.